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Obećanje kvalitete

Sloganom "Kvaliteta je najbolji recept" Dr. Oetker želi staviti naglasak na kvalitativnu izvrsnost svojih proizvoda. Dr. Oetker kvaliteta brenda osim neusporedivog užitka predstavlja i sigurnost proizvodnje pažljivim odabirom sirovina te ispunjavanjem strogih standarda kvalitete u ukupnom procesu proizvodnje. Proizvodnja i s aspekta društveno i za okoliš prihvatljivih uvjeta zauzima visoko mjesto.